Pre-Test What Your Competitors Know

You should check their posts on other social media sites such as LinkedIn; find out who are their followers are and follow all of them.

The only way to find out where your competitors show up online is to Google them.

One effective way you could check out your competitor’s customer service would be to:

You can find out what your competitors offer your customers by:

It’s a good practice to keep track of your competitor’s ads and what they are saying to the customer.

You should never visit your competitors’ stores; they will know who you are.

It’s a great idea to go to your competitor’s stores and listen to their interaction with their customers.

You should listen to what your customers say about your competitors, after all, they were in their stores.

Follow your competitor’s marketing; online and offline. This way you will know how and the frequency with which they are connecting with customers