Pre-test Customer’s 10 Moments of Truth

_____ number of people will not buy from a business unless they get a referral online from a friend.

It’s important to know where your customers are “hanging out” online and what they’re saying.

It’s not important to know what commercials are running and what are they saying.

You should check your competitor’s social media sites and know what they are offering and what they are saying about you and your competition:

Your online presence is a reflection of your showroom and customer service.

It’s important to check what your customers are saying about you online

You must follow through with your customers immediately; the longer you wait, the more likely it will be to lose them to a competitor.

Customers know as almost as much as we do about products; this is because everything is online.

The moments of truth are your customers impression of you.